Calling all small business warriors who feel chained to their business! Do you run your business or does your business run you? You’ve poured your blood, sweat and tears into it and it is time to set yourself free. I’m Bobby Mascia – owner of a wealth management firm, family office, manufacturing business, 18 store Dunkin Franchise, and de facto business coach. My goal? To liberate your business— whether it be operationally, prep for a sale, a legacy handover, or self-management. The roadmap to this freedom is something we will uncover together in Business Unchained.” Join me as I learn about fellow entrepreneurs, dissecting their past, present, and future.
About Maria Falzo
Maria Falzo is a PR and events expert, entrepreneur, and founder of The Hip Event, a boutique agency specializing in luxury brand experiences, high-profile events, and strategic marketing. With a career rooted in retail marketing and public relations, Maria has worked with top-tier brands such as Neiman Marcus, Hugo Boss, and luxury real estate firms, connecting high-net-worth individuals with meaningful brand experiences.
Her expertise lies in crafting high-impact events, from black-tie galas to intimate brand activations, always ensuring that clients receive an ROI-driven approach. Maria's entrepreneurial journey has allowed her to balance her professional success with her role as a devoted mother, shaping a business that fits her lifestyle.
Reference Links:
The Hip Event Social Media
Maria Falzo Social Media
Episode Highlights:
What makes an event truly unforgettable? Is it the grand venue, the meticulous details, or the emotions it evokes? In a world where luxury events are becoming more extravagant, what does it take to create magic behind the scenes?
In this episode of Business Unchained, host Bobby Mascia sits down with Maria Falzo, a top event planner specializing in high-net-worth clientele, to discuss her journey from the corporate world to launching her own agency.
(29:04) ”People will spend more money on personal events than they will on corporate events. It's that emotional connection”— Maria Falzo
The conversation also explores the challenges that come with planning high-profile events, including last-minute changes, difficult clients, and the pressure to deliver perfection. Maria explains how she stays grounded and maintains balance between her demanding career and personal life.
(04:15) ”I think a lot of people have a hard time dealing with high-net-worth individuals, and I think for myself, it took me a few years of just seeing a lot of zeros and a lot of digits before numbers just really didn’t matter to me anymore.” — Maria Falzo
At its core, Maria’s story is about passion, resilience, and the ability to turn a vision into reality. Whether you're planning your own wedding, hosting a corporate event, or just love a good behind-the-scenes story, this episode is packed with wisdom and inspiration. Let’s dive in!
In this episode:
Episode Highlights:
Season one of Business Unchained is officially in the books! In this special recap episode, hosts Bobby Mascia and Jessica Lascar reflect on the invaluable lessons and insights they’ve gained throughout the journey. Bobby, the founder and CEO of Greenridge Wealth Planning, opens up about his entrepreneurial path. At the same time, Jess, the executive producer, shares her behind-the-scenes perspective on bringing the podcast to life.
Throughout the season, key themes have emerged: the importance of surrounding yourself with the right people, embracing risks, and having a strong support system. Bobby and Jess also dive into the evolving views on coaching and therapy, learning from failures, and how generosity builds meaningful relationships.
“We didn’t know what we were doing when we first started, but we knew that was part of our journey. Failures are part of the story.” – Jess
“You don’t need to have all the answers. I used to think I had to know everything, but now I tell my kids to say, ‘I can’t do that. . . yet,’ and that’s what a growth mindset is.” – Jess
Bobby reflects on how therapy and coaching were once stigmatized but are now essential tools for personal and professional growth. He points out that even top athletes have coaches, and for him, coaching has been as much about mindset as it has been about refining performance.
“The more good you put out there, the more good comes back. Even when things are tough.” – Bobby
“Success doesn’t happen overnight. It comes through obstacles and small, consistent progress. Practice every day, and you’ll become excellent at what you’re working toward.” – Bobby
In a fun twist, Jess asks Bobby a question from their intern, Kelly: What’s one book, one piece of advice, one habit, and one quote you’d recommend? Bobby suggests The Five Love Languages as a must-read for a better understanding of motivation, both in personal and professional relationships.
As they wrap up the season, Bobby expresses his excitement for what’s next. He hints that season two will bring even more valuable insights, engaging guests, and deeper conversations as they continue to evolve with their audience.
Don’t miss this season finale episode—it’s packed with reflection, lessons learned, and a look ahead to what’s next!
